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Norms, Men and Sexy Underwear

Norms, Men and Sexy Underwear

This project aims to investigate the stereotypes that exist among men’s underwear today and what is considered commercially acceptable. Field research showed that the variety of ”accepted” men’s underwear is very limited. This mini collection of boxers in cotton, mesh and lace is a suggestion of how sexy men’s underwear could look that is not too extreme but still challenges the norms of today.

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